How to Create an Online Store, Part 4: Attract and keep the right buyers
If you’ve enjoyed this series, you’ll love our new ebook. How Create an Online Store This Weekend is a free step-by-step guide to launching your e-commerce business. In addition to great tips, tricks...
View Article10 ways to increase and improve your customer reviews
Testimonials and product reviews can be one of your greatest sales tools. Over 70% of consumers say they look at product reviews before making a purchase and nearly 63% indicate they are more likely...
View ArticleInfographic: How loyalty programs can impact your bottom line
Merchants of all sizes struggle with keeping customers — a recent RSR study found that 61 percent of retailers find customer retention and loyalty a challenge for their business. Many national brands...
View Article6 ways to drive lifetime value with effective email marketing
Repeat customers are the lifeblood of any business. In fact, a recent study from Econsultancy discovered that repeat customers are three times more valuable than first timers. Additionally, the second...
View Article3 powerful ways to use Instagram to build relationships and boost your...
So you’ve decided that Instagram is right for your store. You’ve got your smartphone out and you’re ready to start snapping pictures of your products. But before you recreate your entire catalogue and...
View Article7 Tips to Minimize Disputes and Chargebacks, Plus Win Back Frustrated...
The majority of sale transactions happen smoothly, working much like this: the sale is authorized by the customer’s credit or debit card issuer, you ship the merchandise to them and you get paid. Once...
View ArticleEcommerce Apps to Save You Time and Improve Your Customer’s Post-Purchase...
Attracting and keeping customers happy –– and returning –– is the real difficulty of running an online business. Like any interaction, cadence and the right amount of pleasantries can go a long way....
View ArticleConnecting With Customers and Clients – Going Beyond the Sale
You’ve got an online store, sure, but what does that tell your customers or clients about YOU, the person? Yes, you “sell” “stuff” during the day, but what do you do when you’re not in the office or...
View Article7 Customer Retention Strategies That Will Boost Your Revenue By 220%
There are only three ways to grow revenue at any business: Increase the average order value (AOV). Increase the frequency of purchase, or the average number of times each customer buys from you....
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